Patreon, established in 2013 by Sam Yam and Jack Conte, has successfully secured a substantial investment of $413.3 million throughout its journey. Patreon, a platform for creator memberships, has grown into a $4 billion enterprise. With over 8 million patrons and more than 250,000 creators, it has become a significant force in the membership space.

Key Statistics

Patreon User Statistics

  • Patreon, a vibrant platform, has a thriving community of 6 million active supporters each month, known as patrons.
  • Graphtreon data shows that 213,233 creators have gained at least one patron, marking an 18.39% growth since September 2020.
  • TechCrunch estimated Patreon’s annual revenue reached $50 million in 2019, a 66.66% increase from the previous year.
  • With 7 funding rounds, Patreon raised $412.1 million, and its post-funding valuation stands at $4 billion, up from $1.2 billion in September 2020 during the Series E round.

Users/Subscribers on Patreon

Users/Subscribers on Patreon

Patreon, a vibrant platform, boasts a thriving community of over 6 million active supporters each month, fondly referred to as patrons. [1,2]

Year Patrons Number
2017 2 million
2018 3 million
2019 4 million
2020 6 million

These dedicated patrons generously provide financial support to creators, enabling them to continue their creative endeavors. In return, patrons can access various membership benefits, fostering a mutually rewarding relationship between creators and their passionate supporters.

Number of Creators on Patreon

Number of Creators on Patreon

Patreon is home to a staggering number of creators, with over 200,000 individuals utilizing the platform. According to data from Graphtreon, a remarkable 213,233 creators have garnered at least one patron, marking a notable growth of 18.39% since September 2020.

Since September 2016, the number of Patreon creators has grown by 5.58 times, with 175,020 new participants joining the platform. In just the past two years, Patreon has welcomed 79,556 new creators, accounting for 37.31% of the existing base. [3,4]

Year Number of Creators on Patreon
March 2016 26,703
June 2016 31,744
September 2016 38,203
December 2016 45,243
March 2017 55,603
June 2017 67,571
September 2017 80,059
December 2017 91,847
March 2018 106,821
June 2018 117,966
September 2018 124,078
December 2018 130,170
March 2019 138,881
June 2019 136,911
September 2019 133,667
December 2019 137,083
March 2020 171,279
June 2020 192,965
September 2020 180,099
December 2020 185,537
March 2021 192,450
June 2021 196,256
September 2021 213,223

Annual Creator Earnings on Patreon

Annual Creator Earnings on Patreon

Based on the data provided by the company, it is remarkable to note that Patreon creators have collectively earned over $2 billion. This impressive milestone reflects the growing success and impact of the platform, as it continues to empower creators worldwide. [9,10]

What’s even more impressive is that since 2019, the overall earnings of creators on the platform have doubled, demonstrating the sustained growth and value that Patreon brings to the creative community.

Year Amount
2017 $150 million
2018 $300 million
2019 $500 million
2020 $1 billion
2021 $2 billion

Monthly Creator Earnings on Patreon

Monthly Creator Earnings on Patreon

In September 2021, Patreon creators collectively earned a significant amount of $23.64 million. This marks a 23.18% increase in monthly payouts compared to September 2020 when the estimated earnings were around $19.19 million.[11]

Date Monthly Payouts
March 2016 $4.95 million
June 2016 $5.69 million
September 2016 $6.84 million
December 2016 $8.21 million
March 2017 $8.51 million
June 2017 $9.14 million
September 2017 $9.6 million
December 2017 $9.85 million
March 2018 $10.99 million
June 2018 $11.63 million
September 2018 $11.81 million
December 2018 $11.79 million
March 2019 $12.05 million
June 2019 $12.17 million
September 2019 $10.34 million
December 2019 $12.6 million
March 2020 $14.99 million
June 2020 $18.46 million
September 2020 $19.19 million
December 2020 $20.52 million
March 2021 $22.36 million
June 2021 $23.23 million
September 2021 $23.64 million

Popular Creators on Patreon

Out of the total number of creators on Patreon, only 0.33% receive sponsorship from more than 2,000 patrons, which amounts to 697 creators. [12]

True Crime Obsessed, a podcast series that critiques true crime documentaries, is the most supported creator on Patreon. With an impressive 43,823 patrons backing the show, it’s clear that the podcast has garnered significant support.

Interestingly, 7 out of the top 10 Patreon creators are podcast producers, when ranked by the number of patrons.

Creator Number of Patrons (Monthly earnings if available)
True Crime Obsessed 43,823
Chapo Trap House 35,914 ($159,005)
The Tim Dillon Show 34,158 ($181,415)
DankPods 29,210
You’re Wrong About 28,604
Dark Cookie 28,034 ($72,832)
The Fantasy Footballers 25,330
TMG 22,794
TrueAnon Podcast 20,824 ($86,165)
Not Another D&D Podcast 20,037
The Cum Boys 19,852 ($88,825)
Flagrant 2 19,290 ($92,475)
Maintenance Phase 19,168
Cold Ones 17,738 ($75,143)
Dungeons and Daddies 17,379

Patreon’s Annual Revenue

Patreon’s Annual Revenue

Patreon generates revenue by receiving a portion of the earnings made by creators on its platform. The exact percentage taken by Patreon, ranging from 5% to 12%, along with a payment processing fee, depends on the specific product plan selected by the customer.

Based on the assumption that Patreon takes an average cut of 8% from creators’ total earnings, the platform’s annual revenue amounts to $80 million. In 2019, TechCrunch estimated that Patreon’s annual revenue reached $50 million, showing a remarkable increase of 66.66% compared to the previous year. [5, 2, 6]

Year Estimated revenue
2017 $12-15 million
2018 $30 million
2019 $50 million
2020 $80 million
2021 $160 million

Patreon Funding

Patreon Funding

Patreon has managed to raise funds through 7 rounds, amassing a total of $412.1 million. The Series E and F rounds, in particular, played a significant role, contributing $245 million or around 59.45% of Patreon’s total funding. What’s interesting is that these two rounds were announced within a timeframe of only 8 months. [7]

Dates of Funding Round Amount
Seed, August 2013 $2.1 million
Series A, June 2014 $15 million
Series B, January 2016 $30 million
Series C, September 2017 $59.4 million
Series D, July 2019 $60 million
Series E, September 2020 $90 million
Series F, April 2021 $155 million

Patreon Worth

Patreon Worth

Patreon’s post-funding valuation currently stands at $4 billion, marking a significant increase from its previous valuation of $1.2 billion in September 2020 during the Series E round. The company’s valuation has more than tripled since then. Over the past 5 years, Patreon’s value has skyrocketed, surging 26.95 times from $148.38 million in 2016. [8]

Funding round, Date Post-Money Valuation
Seed, August 2013 $7.99 million
Series A, June 2014 $50.63 million
Series B, January 2016 $148.38 million
Series C, September 2017 $450 million
Series D, July 2019 $660 million
Series E, September 2020 $1.2 billion
Series F, April 2021 $4 billion

Conclusion

The Patreon platform has witnessed a significant surge in user engagement and contributions over the past few years.

This growth, reflected in the increasing monetary value raised by creators, is a testament to the changing landscape of digital content creation and consumption.

Patreon’s user statistics reveal a thriving community of creators and patrons, underlining the emergent trend of direct, crowd-sourced funding for creative projects.

References:

  1. https://blog.patreon.com/patreon-series-e-announcement
  2. https://techcrunch.com/2019/02/12/patreon-business/
  3. https://www.patreon.com/about
  4. https://graphtreon.com/patreon-stats
  5. https://www.patreon.com/product/pricing
  6. https://craft.co/patreon
  7. https://www.cbinsights.com/company/patreon
  8. https://www.crunchbase.com/organization/patreon
  9. https://blog.patreon.com/patreon-series-e-announcement
  10. https://techcrunch.com/2019/02/12/patreon-business/#revenue
  11. https://graphtreon.com/patreon-stats
  12. https://graphtreon.com/patreon-creators